Thanks for the shout out to your shout out! I am very here for this behind-the-scenes journey. The excerpt thing is so interesting because I think I would have previously thought an excerpt in X big place would sell a lot of books but in talking to other authors it sounds like it doesn't always. Sometimes yes but often maybe not that much. Even if your book gets mentioned on one of the popular morning shows or a very popular/well read newspaper column that does not necessarily lead to sales, which was pretty suprising to me.
For what it's worth, the thing that led to the bigges sales bump I could track was a TikTok video that took off (wrote a bit more about it here https://julievick.substack.com/p/things-i-did-to-market-my-book-and). I don't have access to great numbers from what I can see it sold over 100 books. But TikTok is also like gambling sometimes so it is hard to figure out. But I think just plugging away and trying different things can help :)
Thanks for sharing this, Julie! If there’s one thing I’ve learned so far it’s that there’s no one size fits all approach, but it’s still so helpful to see what’s worked and what hasn’t for other authors.
It's a grim business, no matter how you slice it. I recommend subscribing to her Substack. She's doing an interview series with debut authors and there's always good tips.
Good luck! I'll buy a copy for myself for Xmas in a few weeks. Hold me to that.
Thanks for sharing this great read (I’m a Poe Can Save Your Life subscriber now) and thanks for the kind words, Amran! I will hold you to that — thanks and hope you enjoy the book!
Thanks for the shout out to your shout out! I am very here for this behind-the-scenes journey. The excerpt thing is so interesting because I think I would have previously thought an excerpt in X big place would sell a lot of books but in talking to other authors it sounds like it doesn't always. Sometimes yes but often maybe not that much. Even if your book gets mentioned on one of the popular morning shows or a very popular/well read newspaper column that does not necessarily lead to sales, which was pretty suprising to me.
For what it's worth, the thing that led to the bigges sales bump I could track was a TikTok video that took off (wrote a bit more about it here https://julievick.substack.com/p/things-i-did-to-market-my-book-and). I don't have access to great numbers from what I can see it sold over 100 books. But TikTok is also like gambling sometimes so it is hard to figure out. But I think just plugging away and trying different things can help :)
Thanks for sharing this, Julie! If there’s one thing I’ve learned so far it’s that there’s no one size fits all approach, but it’s still so helpful to see what’s worked and what hasn’t for other authors.
Of course, and yep I agree!
Hey Carlos, check out this post by my girl Cat: https://open.substack.com/pub/poecansaveyourlife/p/everything-i-made-on-my-book-everything
It's a grim business, no matter how you slice it. I recommend subscribing to her Substack. She's doing an interview series with debut authors and there's always good tips.
Good luck! I'll buy a copy for myself for Xmas in a few weeks. Hold me to that.
Thanks for sharing this great read (I’m a Poe Can Save Your Life subscriber now) and thanks for the kind words, Amran! I will hold you to that — thanks and hope you enjoy the book!